4Ps marketing mix template

Create a winning marketing strategy by assessing the 4Ps

The 4Ps of Marketing, otherwise known as your “marketing mix”, stands for product, price, promotion, and place. They are the four components that go into a holistic marketing strategy that help teams decide on the best way to market their products or services to their target customers.

The 4Ps Marketing Mix template helps you assess your marketing strategy to identify any gaps, find areas of opportunity, and further develop strengths.